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Technology Business Programming Network Explained: Complete TBPN Guide

Everything about Technology Business Programming Network—what it is, how it works, who it serves, and why it matters to founders, investors, and tech professionals.

Technology Business Programming Network Explained: Complete TBPN Guide

What exactly is the Technology Business Programming Network? This comprehensive guide explains the full meaning behind TBPN, its purpose, how it serves the tech ecosystem, and why it matters.

Technology Business Programming Network Definition

Breaking Down the Name

The Technology Business Programming Network (TBPN) name reflects core elements:

  • Technology: Focus on tech industry, startups, software, and innovation
  • Business: Emphasis on commercial success, fundraising, and sustainable companies
  • Programming: Both literal (software/tech) and metaphorical (content programming)
  • Network: Community of connected founders, investors, and operators

What Technology Business Programming Network Is

The Technology Business Programming Network comprises:

  • Podcast and video content platform
  • Educational resource for startup ecosystem
  • Community hub connecting tech professionals
  • Media brand influencing tech culture
  • Knowledge-sharing network

Technology Business Programming Network Purpose

Core Mission

The Technology Business Programming Network exists to:

  • Democratize access to insider startup knowledge
  • Connect founders with investors and operators
  • Provide honest, actionable tech business insights
  • Build community around shared values
  • Elevate quality of tech discourse

Problems It Solves

Technology Business Programming Network addresses:

Information Asymmetry: Before TBPN, insider knowledge about fundraising, product-market fit, and scaling was concentrated in elite networks. Technology Business Programming Network makes this publicly accessible.

Isolation: Founders often feel alone in struggles. Technology Business Programming Network normalizes challenges and connects people facing similar issues.

Generic Advice: Most startup content is surface-level. Technology Business Programming Network provides specific, tactical guidance.

Technology Business Programming Network Structure

Content Pillars

Technology Business Programming Network content focuses on:

  • Fundraising and VC: Term sheets, pitch strategy, investor relations
  • Product and PMF: Finding fit, iteration, customer development
  • Growth and Scaling: Customer acquisition, retention, operations
  • Team and Culture: Hiring, motivation, organizational design
  • Market Analysis: Industry trends, competitive dynamics
  • Founder Psychology: Mental health, decision-making, resilience

Delivery Formats

The Technology Business Programming Network delivers through:

  • YouTube video podcast
  • Audio podcast on all major platforms
  • Live events and recordings
  • Short-form clips and highlights
  • Social media engagement

Technology Business Programming Network Leadership

John Coogan

John brings operator expertise to Technology Business Programming Network:

  • Founded and built companies
  • Deep product and growth experience
  • YouTube creator with tech focus
  • Practical, execution-oriented perspective

Jordi Hays

Jordi contributes investor insights to Technology Business Programming Network:

  • Venture capital background
  • Investment and capital allocation expertise
  • Strategic, analytical approach
  • Network across startup ecosystem

Why This Partnership Works

The Technology Business Programming Network benefits from:

  • Complementary perspectives (builder + investor)
  • Complete ecosystem coverage
  • Authentic, honest dynamic
  • Mutual respect and chemistry

Technology Business Programming Network Audience

Primary Beneficiaries

The Technology Business Programming Network serves:

  • Founders: Early to late-stage company builders
  • Aspiring Entrepreneurs: Planning their ventures
  • Investors: VCs, angels, scouts learning founder perspectives
  • Operators: Team members at startups and tech companies
  • Students: Preparing for tech careers

Geographic and Industry Reach

Technology Business Programming Network reaches:

  • Global audience (content accessible anywhere)
  • All startup sectors (SaaS, fintech, consumer, etc.)
  • Various stages (idea to late-stage)
  • Diverse backgrounds (democratizing access)

Technology Business Programming Network Value Proposition

For Founders

Technology Business Programming Network helps founders:

  • Learn fundraising tactics that actually work
  • Recognize true product-market fit signals
  • Avoid common startup mistakes
  • Build sustainable companies
  • Connect with potential investors and partners

For Investors

Technology Business Programming Network helps investors:

  • Understand founder perspectives deeply
  • Identify market trends early
  • Improve deal evaluation
  • Add more value to portfolio companies
  • Source deals through community

For the Ecosystem

Technology Business Programming Network benefits the broader ecosystem through:

  • Raising quality of startup discourse
  • Reducing information asymmetry
  • Connecting diverse participants
  • Promoting honest, substance-focused culture

Technology Business Programming Network Impact

Measurable Outcomes

The Technology Business Programming Network has enabled:

  • Successful fundraises using discussed strategies
  • Co-founder pairings formed through community
  • Career transitions informed by content
  • Strategic pivots based on insights
  • Thousands of informed decisions daily

Cultural Influence

Technology Business Programming Network has shaped culture by:

  • Normalizing honest failure discussion
  • Challenging conventional wisdom
  • Promoting dual perspectives
  • Elevating content standards

How to Engage with Technology Business Programming Network

Consumption

Access Technology Business Programming Network content:

  • Subscribe on YouTube
  • Follow on podcast platforms
  • Watch clips on social media
  • Join email newsletter

Participation

Engage with Technology Business Programming Network community:

  • Attend live events
  • Comment on episodes
  • Share insights on social media
  • Wear official merchandise
  • Apply learnings to your work

Technology Business Programming Network Principles

Core Values

The Technology Business Programming Network operates on:

  • Honesty: Unfiltered truth over comfortable narratives
  • Substance: Depth and tactics over surface-level concepts
  • Community: Connecting and supporting participants
  • Accessibility: Free, high-quality content for all
  • Continuous Improvement: Evolving with ecosystem needs

Support Technology Business Programming Network

Help Technology Business Programming Network continue its mission:

  • Subscribe and engage with content
  • Share episodes with your network
  • Leave ratings and reviews
  • Shop official merchandise
  • Attend live events
  • Build the community

Shop Hoodies | T-Shirts | Caps

Key Takeaways

  • Technology Business Programming Network is a media brand, educational platform, and community
  • Serves founders, investors, operators, and students globally
  • Provides honest, tactical insights on startups and tech business
  • Led by John Coogan (operator) and Jordi Hays (investor) with complementary expertise
  • Delivers value through podcasts, live events, and community engagement
  • Has measurably impacted startup success and tech culture